Knowledge Base

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How 301 Redirects Help Retain Website SEO

A website redesign consists of tedious planning and comprehensive procedures. The tedious nature of website migration and redesign can cause unintended negative consequences. In many cases, small modest budgets simply don't allow adequate tech [...]

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Digital Graphic Image Formats for Web Design

In this article, we will discuss the development of image formats throughout the years and explain the functionality of the most common digital image file formats in widespread use today — GIF Format (pronounced “jiff”), JPEG Format, and TIFF — and we will discuss some of their history as well as their strengths and weaknesses. In addition, we will review the major digital image compression techniques as well as the novel advantages of the PNG file format.

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Why WordPress Website Maintenance Is Important

Similar to a vehicle, a website requires routine maintenance to operate at peak performance. Routine Website Maintenance will increase traffic, improve brand recognition, and generate additional profit. Similar to vehicle maintenance, web design maintenance allows your site to run like a fine-tuned well-oiled machine.

  • web-design-service-for-creative-artist-artemio-jimenez-of-jsg-glass-studios

Web Design For Creative Artist Entrepreneur

Web Design for Creative Artist We recently got the opportunity to work with a local Artemio Jimenez of Jimenez Glass Studios in Arcata, California. We were contacted by Artemio Jimenez with a request to rebrand [...]

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Does My Business Really Need A Website Design?

Professional Website Management is Essential In today’s digital marketing atmosphere, your website warrants ongoing attention, time, and fiscal resources. Your website ­— like company assets — should be viewed as an investment and [...]

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Businesses Are Prioritizing Web Design More Than Ever

Unlock the secrets to successful small business marketing with our insightful analysis on why web design has become an indispensable priority. Delve into the compelling reasons driving businesses to invest in stellar web design strategies.

  • web-development-design-time-frame-how-long-does-a-website-take

How Long Does it Take to Produce a Website?

The time frame for website production remains one of the most ambiguous aspects of web design because every client is as different as every web designer. In our experience, we have worked with many organizations and the level of organization among businesses and non-profit organizations spans from highly organized to little or no organization. As a result, we understand that the timeline of the project will depend heavily on the amount of pre-developed marketing.

  • how-to-find-a-good-web-host-service-provider-website-management

Do I Need Professional Web Hosting?

We get so many businesses, start-ups, and organizations that have many questions about web design and marketing. Where should we spend money on marketing first? How much do we need to spend to create a solid online presence? Is a logo important? We're on a budget, should we invest in a website for our business? The resounding answer is of course it does, web design is more important than ever.

  • analytic-metrics-optimization-digital-marketing-web-design-hosting-seo

How to Create a Killer SEO Landing Page

In today's times, search engine optimization is extremely important and it will impact your bottom line. A great way to optimize and increase conversions on landing pages is to ensure that SEO (Search Engine Optimization) is being used correctly and effectively. In this article we focus on SEO landing pages and how to implement them in a way that produces results.

  • great-menu-design-in-eureka-california-humboldt-county-menu-designer

Menu Design Improves Restaurant Sales

One of the least considered elements of a new business is menu design. Whether your starting a coffee shop or a fine dining restaurant menu design will impact the way customers engage with your business. Menus are one of the first marketing elements customers come in contact with and significantly impact purchasing decisions. Recently, I have even told clients that menus can act as a contract of sorts and serve the purpose of setting rules and guidelines for your business. In relation to marketing, menus can be one of the most time-consuming elements to design and for good reason. How much time and thought is put into crafting a menu will directly correlate with the success of a business.

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Professional Web Designers Vs DIY Builders

[vc_row][vc_column][vc_column_text]As we enter the final month of the year we would like to take a moment to reflect on the year and talk about how web design has changed and how it has transformed the [...]

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How to Find a Professional WordPress Developer

[vc_row height="small"][vc_column][vc_column_text] The Truth About Professional WordPress Developers/Designers As CMS software like WordPress is becoming more mainstream and easily accessible web designers are coming out of the woodwork. Consequently, the skill level of designers runs [...]

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Importance of a Vector Logo

In many cases, businesses will have different designers put together different marketing elements which results in a disorganized and haphazard approach to marketing. Do I Even Have A Vector Logo? File Extensions A quick [...]

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10 Tips to Improve your Twitter

Today we want to discuss Twitter and the time of this writing there are about 65 million active twitter users in America and 49% of twitter users follow brands or companies compared to the 16% average of all social media. Put another way, Twitter users are 3 times more likely to follow and engage with brands than their Facebook counterparts.

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20 Tips For Better Photography

We're constantly asked "how do I get better photography?" or "how can I get professional photos with my camera?" With the evolution of smartphone cameras and the internet as an educational platform that can allow aspiring photographers to learn new tricks for the craft of good photography there are literally dozens of web pages with various tips and strategies. In this article we provide 20 tips for better photography whether you are working with a Digital SLR camera or an smartphone. We will address tips and tricks as they relate to photography in either setting so that you can start taking better photos tomorrow.

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7 Tips Designers Won’t Tell You

The amount of sales a business accrues are a direct determining factor as to whether they are successful. That being said, we have compiled a list of 7 tips that most designer's probably won't tell you because they want to sell you more products and/or services, but we're not most designers. We are a company that believes in providing value.

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Best Photographer in Humboldt County, CA

Recently, we got the chance to catch up with one of our favorite photographers of the redwood landscape. His name is Mario Vaden (M.D. Vaden) and he's the people's champ when it comes to looking for champion trees. There aren't many photographers that can capture a photo with good composition and layout and even much less photographers that can capture the beauty that is the redwoods and bring it to life as vividly as this man.

  • branding-marketing-eureka-california-humboldt-county

Brand Style Guide

Every brand, from small start ups to well established companies like Nike, need a set of branding guidelines and rules to maintain consistency and convey a memorable brand identity. This document, which can range in size depending on the design agency, is the backbone of any solid marketing campaign.