Digital Advertising in Santa Rosa, California By Miguel Garcia (Owner & Founder of 960 Design)
At 960 Design, we specialize in helping local businesses grow their digital presence through high-impact strategies. One of our current projects highlights just how powerful digital advertising in Santa Rosa, California can be when combined with smart SEO, targeted content, and paid advertising.
We’ve been working closely with Nor-Cal Painting, a professional painting company serving Sonoma County and Marin County, to expand their visibility online and attract new clients in a highly competitive market. As part of our May marketing strategy, we’re running a full-scale digital campaign that includes:
Meta Ads (Facebook & Instagram Advertising)
We launched visually engaging ads targeting homeowners and property managers in Santa Rosa, Petaluma, San Rafael, and surrounding areas. These campaigns are hyper-local and interest-based, helping Nor-Cal Painting connect with the exact audience looking for residential or commercial painting services.
Google Ads
We’re also running carefully structured Google Search campaigns focused on industry-specific keywords like “exterior painting in Santa Rosa” and “commercial painters in Marin County.” These ads are optimized for high-intent searchers—people who are actively looking to hire.
SEO & Blog Content
In addition to paid media, we’re creating blog posts optimized for geographic and service-based search terms. This strategy supports long-term organic growth by improving the client’s rankings on Google and driving traffic that doesn’t rely solely on ad spend. Topics include tips on hiring painters, seasonal maintenance, and color trends—all tailored to the Santa Rosa and Marin County regions.
By combining SEO, blogging, and digital advertising, we’re building both immediate and sustainable visibility for Nor-Cal Painting. Performance is being tracked closely through Google Analytics and Search Console, ensuring we know exactly which tactics are driving conversions and ROI.
The Benefits of Digital Advertising vs Traditional Advertising
Traditional marketing methods like print ads, radio spots, and billboards may still have their place, but they lack the precision, flexibility, and measurable impact that modern businesses need to compete. In contrast, digital advertising offers local businesses the ability to target specific audiences based on location, interests, and search behavior. Instead of paying for broad exposure with little insight into results, digital platforms like Google Ads and Meta (Facebook and Instagram) allow you to track every impression, click, and conversion—giving you full control over your marketing spend and performance.
For businesses in and around Santa Rosa, digital advertising is one of the most effective ways to connect with customers who are actively searching for services or engaging with relevant content. Whether you’re looking to increase local visibility, generate more leads, or grow your brand presence in Sonoma or Marin County, digital advertising in Santa Rosa, California delivers a cost-effective, results-driven approach that traditional marketing simply can’t matc
Who Can Benefit From Digital Advertising in Santa Rosa, California?
Whether you’re a contractor, small business, or service provider, digital advertising in Santa Rosa, California can make a huge difference when executed with purpose. At 960 Design, we bring a hands-on, data-driven approach to every client project—and we’re proud to help local businesses grow in today’s digital landscape.
If you’re looking to increase visibility, generate leads, or just want to understand how digital marketing can work for your business, feel free to reach out. I’m Miguel Garcia, owner and founder of 960 Design, and I’d be happy to explore how we can help you get noticed online.
